Google’s AI advertising revolution: More privacy, but problems remain

In March 2021, Google announced that it was ending support for third-party cookies, and moving to “a more privacy first web.” Even though the move was expected within the industry and by academics, there is still confusion about the new model, and cynicism about whether it truly constitutes the kind of revolution in online privacy that Google claims.

https://theconversation.com/googles-ai-advertising-revolution-more-privacy-but-problems-remain-156902

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