As U.S. Capitol investigators use facial recognition, it begs the question: Who owns our faces?

Who owns your face? Of course, a silly question … right?

But what about the data generated from your face? And what does it mean to have your face become data?

Already, plenty of data about millions and millions of faces exist. We have volunteered our faces in social media posts and photos stored in the cloud. But we’ve yet to determine who owns the data associated with the contours of our faces.

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